March 14, 2004

Really cool

American Museum of the Moving Image has put up an archive of every presidential campaign's major TV commercials since, well, since they started doing these commercials, back in 1952.

The first thing I noticed was how lame most of these commercials are, in the same way that old movie previews always seem a little hokey and arthritic (not that modern movie previews are much better...). The much-maligned Johnson ad with the girl picking the daisies, for instance, just seemed so devoid of drama and terror. Although naturally, different era, different sensibility, etc. etc.
-- Brad Plumer 1:23 AM || ||